Thursday, January 21, 2010

Beach Properties of Florida Teams Up with Color Earth to Create Cutting Edge 30A Video Series

Picture: Shane Reynolds (Color Earth Videographer ) and Aaron Sutton (Marketing Director) high above Florida's Scenic 30a shooting photography and high definition video in a helicopter.

VIEW THE VIDEOS HERE.

Each short film provides insight and information on the beach communities of Grayton Beach, Rosemary Beach, WaterColor, Watersound, The Retreat, Alys Beach and more


Santa Rosa Beach, Fla. (January 21, 2010) – Beach Properties of Florida, a boutique real estate agency with offices in Grayton Beach and WaterColor, announces the unveiling of a seven-part video series showcasing communities in its key 30A markets of Grayton Beach, Rosemary Beach, Seaside, WaterColor, WaterSound, The Retreat and Alys Beach. Beach Properties of Florida teamed up with Shane Reynolds of Color Earth (www.colorearth.tv), also known as “Shane O” from the Travel Channel, to produce the one- to three-minute videos as an informational resource to introduce and educate visitors about the area and the company.

“We felt there was a great need for high quality, informational videos that truly characterize and showcase the beautiful communities of 30A,” explained Price Rainer, co-owner of Beach Properties of Florida. “Each community has its own special personality, from the old Florida charm of Grayton Beach to the Spanish Colonial style and New Urbanist feel of Rosemary Beach. The videos allow prospective guests and homeowners the opportunity to experience a taste of each community via the convenience of the Internet.”

In order to capture all the seasons and beauty of 30A, Reynolds worked extensively over the course of a year to portray the distinctive essence found in each community, even using a helicopter to obtain breathtaking aerial footage that portrays the varied topography of South Walton. With a unique shooting/editing style he developed from the early days producing local TV shows, to various prime time series on the Travel Channel, Reynolds utilized a professional HD camera (Sony EX-1) with a 35mm adapter (Letus) for a film quality picture and even incorporated a dolly for crisp, flowing shots. The ‘video vignettes’ highlight the character of each community from the history to the architecture to the unparalleled amenities. Even the music was locally composed and produced (James Kernick, PB&J Music).

“30A has always been the crown jewel of the Emerald Coast in my mind,” elaborated Reynolds, owner of Color Earth. “Beach Properties of Florida represents the area in an authentic local way, so it was great to focus my lens here at home with a client that shares the same vision.”

The videos can be viewed at HERE (individual community videos are also showcased on the respective community sections of the website) and will be available through various on and offline distribution outlets locally and regionally.


“We are so thrilled with the finished product that Shane delivered,” added John David Sullivan, co-owner of Beach Properties of Florida. “These videos will be a valuable resource for anyone interested in visiting or owning a home in the 30A area for years to come.”

About Color Earth
Founded in 2000 by Shane Reynolds, Color Earth is an award-winning television and video production company based in Fort Walton Beach, FL. Reynolds, a Florida Panhandle native, started producing videos in 1993 and has since shot in over 35 countries producing countless commercials, documentaries, music videos, TV specials and series, along with corporate and promotional videos for major to modest clients. He has accumulated over 25 major awards for his work ranging from Billboard and Telly Awards to Film Festival and ADDY Awards. Currently, Shane continues to work with the Travel Channel as a producer, writer, director, editor, and host of various travel series from prime-time to online. Reynolds also continues to freelance in numerous facets of production for many cable networks and personal clients across the country. For more information on Color Earth, visit www.colorearth.tv.

About Beach Properties of Florida
Founded in 2007 by longtime residents and seasoned real estate professionals Hunter Harman, Price Rainer, and John David Sullivan, Beach Properties of Florida offers a unique approach to real estate sales, with a staff of 39 sales executives each specializing in specific neighborhoods along 30A, such as WaterColor, WaterSound, Alys Beach, Rosemary Beach and the Retreat. The company’s exclusive alliance with Mayfair International Realty provides their clients with the benefit of worldwide exposure to the European market; making them the only Mayfair affiliated office on the Emerald Coast. Beach Properties of Florida has two locations: 60 Clayton Lane in Grayton Beach, Fla. and 49 WaterColor Way in WaterColor, Fla. For additional information, please visit www.beachpropertiesofflorida.com, call 888.534.3006 or email contactus@beachpropertiesofflorida.com.


VIEW THE VIDEOS HERE.

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